Wednesday, September 7, 2011

Zoya Gems and Jewels Holiday 2011 Collection Press Release

I know you'll probably see this press release a hundred times today, but I just really have to post it because...

ZOYA IS DOING BAR GLITTER. I personally LOVE bar glitter, but it's fairly rare and really not commonly seen. I know it isn't everyone's cup of tea, but I am actually quite excited about this.

If you've already seen this, feel free to skip past it, but if not, then it's worth a look!

Zoya Nail Polish presents 3 new jewel toned metallic shimmer polishes and 3 glitzy, glitter glazes (featuring unique bar glitter) for an extra special holiday and winter 2011 season!

Zoya Gems and Jewels Collection
Rina (ZP576): Full coverage, rich green metallic shimmer.
Holly (ZP577): Gorgeous green glitzy, glitter glaze (with unique bar glitter).
Kissy (ZP578): Full coverage, party pink metallic shimmer.
Izzy (ZP579): Vivid pink glitzy, glitter glaze (with unique bar glitter).
Twila (ZP580): Full coverage, icy blue metallic shimmer.
Noel (ZP581): Bold blue glitzy, glitter glaze! (with unique bar glitter).

Mix it up... The Zoya Gems and Jewels color assortment allows for multiple layered nail polish looks! Have fun…
• Wear the full coverage, jewel toned shades alone for a classic metallic shimmer look!
• Wear the glitzy, glitter glazes alone for a hint of glitz.
• Wear several layers of the glitzy, glitter glazes for a unique textured glitz nail look.
• Layer the glazes over the shimmers to a totally glam nail jewelry look.
• Layer the glitzy, glitter glazes over other colors to create a totally unique look that is all your own (hint - hint: silver, gold, white and black totally rock under the glazes!).

Release date is SEPTEMBER 15.


  1. OH MY GOD. I haven't seen this yet! How exciting!

    Although, based on the descriptions, it sounds like they might have mixed up Twila and Noel on the image or on the descriptions?

  2. OMG I can't wait! I just saw ALU's swatches and I can't wait for your swatches!

  3. I adore bar (tinsel) glitter too! It's going to take me some time to get the like names straight on this collection. I am all mixed up right now on what is what! I do like the concept for this holiday collection.

  4. Hi cutie, just thought I'd let you know that you have the wrong names with the descriptions. Your shimmers and glitters are backwards :P can't wait for your swatches too!

  5. Hazakaza, Krista: Haha, I didn't even notice! I just copied and pasted what they sent me. Thanks for letting me know!

  6. I have to see these in person before I make my final decision

  7. Cooooooooool! This is something different - I like it!

    Hehe, every time I come to your blog, you make me want to buy everything. :P You're the best enabler - my favourite beauty blogger for sure!

  8. I am not impressed with these colors. They are so generically Christmas-y looking,like all of the other brands do. I have liked all of the other Holiday collections they've come out with,but this one is just,bleh.

  9. I'll be buying these for sure.


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